JUNE – Fresh Fruit Flyers

With Father's Day and International Men's Health Week both occurring in June, it's the perfect time to focus on promoting Men's Health at your fitness business.

Men often face unique health challenges that can be addressed through exercise, making it an important topic to address within the fitness industry.

In this article, we will share some Story Idea Prompts and Marketing ideas that you can use to create a successful Men's Health campaign that will help you to grow your fitness business in June 2023.

Whether you're looking to attract new male clients or help your existing male clients reach their health and fitness goals, we've got you covered.

So, let's explore some exciting marketing ideas for Men's Health in June!

Stop handing out flyers and hand out fruit instead! 

Head down to a busy area that’s within walking distance of your studio or club, and give out fruits with complimentary passes tied to them.

Strawberries, peaches, melon, blueberries, passion fruit, cherries, and pineapple are all in season during June, which means they’ll be cheap to get and irresistible to passers-by.

June Story Idea Prompts 

• The main holiday in June is Father’s Day, and just as with Mother’s Day, you should aim to pitch ideas that are outside-the-box.

  Instead of pitching gift ideas, how about a story on how to communicate better with your dad? Or a story on unique activities you can do with your dad?
  
  Or, you could pitch a personal story on how your father has influenced your life or inspired your fitness journey.
• June is Men’s Health/Cancer Awareness Month plus International Men’s Health Week falls on 11th to 17th June.
  
  The focus of Men’s Health Week this year will be on men and diabetes.  Men are most likely to get diabetes and more likely to suffer complications so if have any advice for men, now is a good time to pitch those ideas.

• International Picnic Day is in June so it’s the perfect time to pitch ideas on how to pack a healthy lunch that you can eat outdoors.

• With International Yoga Day in June, it’s a great time to pitch any stories related to yoga or mindfulness.
  
  Again, try to get creative. Is there a great yoga pose you know of that no one has ever heard of?
  
  Does yoga have some surprising benefits that no one knows about (i.e. can it improve your performance at work or boost your relationship somehow?).

• In Australia, Red Apple Day falls on Wednesday June 20th.
  
  The purpose of this day is to encourage Australians to support the vital work of Bowel Cancer Australia through the purchase of a Bowel Cancer Awareness Ribbon and apple themed fundraising activities.